Skip To The Main Content


Written by Matt Gould, Vice President

If you’ve heard it once, you’ve heard it a thousand times: creating and sustaining strong relationships is an essential part of any successful team. As you grow as a person, you realize this holds true not only professionally, but personally as well.  And if you’re fortunate enough, you’ve developed strong enough relationships that connect and sustain your professional as well as your personal lives.

We know this theory applies to real estate. Whether it is with a tenant, landlord, developer, community group or even a colleague, creating and maintaining those relationships plays a vital role in enhancing our business platform. One key I have learned over the years is to make sure we don’t let technology become the primary means of preserving these relationships. Email, text and even voicemail are sufficient methods of communication, but they are not always the most effective. Don’t think for a second that a good old-fashioned face-to-face meeting with your client doesn’t impact your relationship in a positive way. The more you get to know your client, and let your client know you, the more you’ll both get out of the relationship. I’ve always said that anyone making a ton of money most likely enjoys their jobs, but the people who look forward to work every day, regardless of the amount of money they make, are the people that really love their jobs. I would be willing to bet that feeling comes from the relationships they have built with the people around them.

As most of you know, I recently participated in a charity event to help raise money and awareness for cancer research. I was beyond moved by the number of people that reached out to me, and not just by those who donated their hard-earned dollars, but by those who just donated themselves. At the event, I witnessed tens of thousands of people offering up the exact same thing: themselves. Safe to assume there were some fairly strong relationships in the mix at this event!

I challenge all of you to work on your relationships, both professionally and personally. You’ll be amazed at how they both might just tie together some day. Mine did, and I’m thankful for what I’ve established over the years.

Matt Gould | Vice President
Mid-America Real Estate Corporation
Tribune Tower | 435 North Michigan Avenue | Chicago, IL 60611
Direct: 630.954.7513 | Fax: 630.954.7304 | Web Design
Website designed and developed by, Inc.